Journal article
Journal of Service Research, vol. 14, SAGE Publications, 2011, pp. 355--371
Data Scientist and Educator
APA
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Aksoy, L., Buoye, A., Cooil, B., Keiningham, T. L., Paul, D. D., & Volinsky, C. (2011). Can we talk? The impact of willingness to recommend on a new-to-market service brand extension within a social network. Journal of Service Research, 14, 355–371.
Chicago/Turabian
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Aksoy, Lerzan, Alexander Buoye, Bruce Cooil, Timothy L Keiningham, DeDe Paul, and Chris Volinsky. “Can We Talk? The Impact of Willingness to Recommend on a New-to-Market Service Brand Extension within a Social Network.” Journal of Service Research 14 (2011): 355–371.
MLA
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Aksoy, Lerzan, et al. “Can We Talk? The Impact of Willingness to Recommend on a New-to-Market Service Brand Extension within a Social Network.” Journal of Service Research, vol. 14, SAGE Publications, 2011, pp. 355–71.
BibTeX Click to copy
@article{aksoy2011a,
title = {Can we talk? The impact of willingness to recommend on a new-to-market service brand extension within a social network},
year = {2011},
journal = {Journal of Service Research},
pages = {355--371},
publisher = {SAGE Publications},
volume = {14},
author = {Aksoy, Lerzan and Buoye, Alexander and Cooil, Bruce and Keiningham, Timothy L and Paul, DeDe and Volinsky, Chris}
}